There are two kinds of customers: those who love engaging with your business and those who don’t! End User Experience is the battlefield on which businesses wage and win the battle for the user’s productivity. At the end of the day, the quality of your EUX is what’s going to give your company a competitive advantage and enhance your bottom line.
What is EUX?
If you search End User Experience on the web, you get a lot of information about application and web design. When we at Evolve talk about End User Experience it is how your customer feels when interacting with your system and the solutions you have provided. It concerns all elements that make up their day to day business.
Why is EUX Important to your Business?
EUX aims to provide positive experiences that keep your users productive and loyal to your product or brand. A good user experience fulfills your user’s needs and allows you to define your customer’s journey that is essential to your business success as well as hiring the best and brightest.
Success is largely dependent on user satisfaction and experience. If you have a bad end user experience it will affect morale and performance. By monitoring your solutions and user behavior, you can gain a crucial understanding of what users experience actually looks like. This gives you the unique opportunity to identify areas for further optimization and resolution.
The Dos and Don’ts of EUX Design
The end-user experience is determined by different factors, consider these questions when approaching EUX Design:
- How does the current solution work? Are users opening tickets and complaining?
- Do I understand the interface? Can I do the tasks I need to do?
- Do I enjoy the use of the solution? Do I even use the solution myself?
- Does the service make my job easier?
If you answered No to any of these questions please contact Evolve, we focus and deliver a phenomenal End User Experience. Schedule an analysis of your systems today.